Lawyer Marketing Blog
Our legal marketing experts share their best advice, how-tos, and insights—all in the name of helping you level-up your legal marketing skills.
Lawyer Marketing Insights
3 ways your small law firm can meet today's legal client needs3 ways your small law firm can meet today’s legal consumer clients' expectations and attract new clients through online reviews, videos, and SEO.

Solo Practitioner Tips
How solo firms can prioritize work-life balance and still remain profitableA few tips for solo law firms and attorneys taken from a State of U.S. Small Law Firms Report from Thomson Reuters Institute.

In the News
FindLaw partners with YouTube to launch nationwide family law/divorce campaignThe campaign features commercials designed to reach tens of millions of married Americans.

FindLaw Solutions
3 reasons to have a listing on the FindLaw.com directorySetting up a profile listing on the FindLaw.com directory is one of the most efficient and effective ways to connect with legal consumers in need.

Lawyer Marketing Insights
3 ways your small law firm can meet today's legal client needs3 ways your small law firm can meet today’s legal consumer clients' expectations and attract new clients through online reviews, videos, and SEO.
Solo Practitioner Tips
How solo firms can prioritize work-life balance and still remain profitableA few tips for solo law firms and attorneys taken from a State of U.S. Small Law Firms Report from Thomson Reuters Institute.
In the News
FindLaw partners with YouTube to launch nationwide family law/divorce campaignThe campaign features commercials designed to reach tens of millions of married Americans.
FindLaw Solutions
3 reasons to have a listing on the FindLaw.com directorySetting up a profile listing on the FindLaw.com directory is one of the most efficient and effective ways to connect with legal consumers in need.
Lawyer Marketing Insights most recent blog posts
Elevate your practice with the latest strategies and advice from FindLaw's seasoned legal marketing experts.
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July 24, 2025 | 4 min read
How to Optimize Your FindLaw Directory Profile: Top 3 Data-Driven Tactics
Learn how to optimize your FindLaw.com directory profile to boost visibility, attract more clients, and improve your law firm’s search ranking. Discover proven strategies for profile completeness, freshness, reviews, and multi-directory presence for greater opportunities.
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May 30, 2025 | 5 min read
Why lawyers should consider credit card payments
Learn why accepting credit card payments can improve your law firm's client experience, cash flow, and profitability.
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May 27, 2025 | 3 min read
Actionable content strategies for law firms
FindLaw experts answer webcast questions about how small law firms can increase online visibility and win over prospective legal consumers.
Solo Practitioner Tips most recent blog posts
Navigate the legal landscape with marketing advice and resources tailored for solo attorneys.
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July 24, 2025 | 4 min read
How to Optimize Your FindLaw Directory Profile: Top 3 Data-Driven Tactics
Learn how to optimize your FindLaw.com directory profile to boost visibility, attract more clients, and improve your law firm’s search ranking. Discover proven strategies for profile completeness, freshness, reviews, and multi-directory presence for greater opportunities.
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April 9, 2025 | 4 min read
Branding tips and positioning tools for solo attorneys
Practical tips to develop a unique brand, attract clients, and stand out from the competition.
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March 11, 2025 | 4 min read
Four-part harmony: An integrated digital legal marketing plan for solos
Discover how integrated digital marketing can improve your law firm’s online presence to better reach potential clients.
In the News most recent blog posts
Stay up to date with the latest announcements, developments, and updates from FindLaw.
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November 22, 2024 | 3 min read
Why FindLaw is your law firm’s ideal marketing partner
FindLaw offers comprehensive solutions and unmatched expertise to help you reach potential clients and grow your practice.
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March 15, 2024 | 2 min read
FindLaw partners with YouTube to launch nationwide Family Law/Divorce campaign
The campaign features commercials designed to reach tens of millions of married Americans.
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February 5, 2020 | 4 min read
The five questions prospective clients want answered
By understanding the questions prospective clients are likely to ask and having prepared answers, attorneys can meet their needs and win them over.
FindLaw Solutions most recent blog posts
From website packages to managing ratings and reviews, explore FindLaw’s solutions and transform your practice’s marketing approach.
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May 29, 2024 | 3 min read
3 reasons to have a listing on the FindLaw.com directory
Setting up a profile listing on the FindLaw.com directory is one of the most efficient and effective ways to connect with legal consumers in need.
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May 16, 2024 | 3 min read
What is Super Lawyers? Learn 3 ways it can pay off for your firm
One of the most effective ways for attorneys to solidify and strengthen their personal brand — and quickly rise above competitors — is to be included on the Super Lawyers list.
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May 14, 2024 | 4 min read
A lawyer’s guide to legal tech: Law firm marketing to boost growth
From website design to SEO efforts, legal marketing technology plays a crucial role in modern law firm marketing.